The report is divided into four parts:
- Digital Beauty – Digitalization is changing customer journeys and stimulating “try & buy” experiences.
- Tech Boosters – Technology is increasingly used to boost the performance and effectiveness of existing products.
- Beauty Wearables – Smart items offer individuality by measuring bio data and giving customized recommendations.
- Ingestible Beauty – Research is working on ingestible products that make keeping up with beauty routines easier and faster.